BBG Demonstrates the Big Impact of Small Changes Towards ESG

Date Posted:Thu, 22nd Jun 2023

There are growing pressures on businesses to address ESG and sometimes it can feel overwhelming and costly.However, steps towards ESG can be small and impactful and also save businesses money! At the BBG we wanted to share a recent example of how a small focused project with Founding Sponsor Motivate Media Group has improved member experience, eliminated unnecessary waste and helped reduce our carbon footprint.

One of the many BBG Membership benefits is that members can opt in to receive a monthly hard copy of Gulf Business - the region's first and leading business magazine. Gulf Business is printed on paper sourced from sustained forest governed by PEFC Certification and we have also removed the plastic covering from BBG initiated copies of the magazine to further reduce any negative impact on the planet. To ensure that every copy sent is received and useful the BBG has also refreshed the subscription list to ensure only current and interested members are the end recipients. A saving of time, money and impact on people and the planet!

Our thanks to Motivate Media Group for their willingness to help us reduce our carbon footprint.

“Our collective ESG goals should always be to do something rather that nothing towards reducing our own carbon footprint and impact on the environment. The Gulf Business distribution review is a great example of how a small amount of focus can have a lasting effect on your business practices and the ripple effects can be hugely positive” Zuleka Kaysan for Progression for the BBG pictured here with Randa Bessiso Founding Director of The University of Manchester Middle East Centre after this morning’s Annual Women in Business Forum which focused on #sustainability