The RBL Network - Expectation vs. Reality: What starting a business is really like
Date Posted: Mon, 01 Jul, 2019
Written by Phil Bedford
It seems like everyone’s hungry for new opportunities these days.
There are countless business owners and ambitious entrepreneurs out there, all looking for a chance to bite off their own chunk of the market. The biggest generation in the world today is the millennials, and 68% of them say that they’ve considered starting their own business.
On top of that, Gen Z (the youngest generation), is poised to become the most entrepreneurial generation we’ve ever seen.
Unfortunately, while passion and excitement are great – it’s essential to make sure that you understand what you’re signing up with when you become a business owner.
It’s not all choosing your hours and ordering people to get you coffee. There’s a lot more to running a company than most people think, and the gap between expectation and reality can be a massive shock for some.
As part of our 7 deadly startup sins campaign, let’s take a look at some of the ways that the expectation vs. reality contrast can affect your experiences as a new business owner.